5 Reading/Listening Tips For Week 14 2022 (Featuring Joseph Sugarman, Chris Voss, Nassim Taleb, Andrew Huberman & Dickie Bush)

The Adweek Copywriting Handbook — Joseph Sugarman

If you want to learn copywriting (one of the most valuable skills ever), this book is for you.

Based on decades of experience, the top copywriter Joseph Sugarman breaks down exactly how to design your perfect ad and sales-page, to get the reader to read the entire thing and press purchase.

You can read my summarizing Twitter thread here.

Never Split The Difference — Chris Voss

Negotiation skills are extremely important to get what you want and deserve in life. This book gives you extremely practical tools to start negotiating today. All of them work according to FBI since they influence emotions, not rationality.

You can read my summarizing Twitter thread here.

Skin In The Game — Nassim Taleb

The fifth and last book and installment of the incerto series, which concerns the importance of aligning one’s actions and risks to beliefs and statements. Important concepts such as the minority rule, expert problems, intellectual yet…